Desafios da Educação Gerencial em Contextos Diferenciados: Uma Análise Brasil–França

Abstract

This study aims to understand and compare management education in Brazil and France, considering differences in economic, social, cultural, political, and environmental aspects. The research is grounded in the author’s academic experience in two institutions: the School of Management and Business at the Universidade Federal de Uberlândia (UFU/FAGEN) and the Institut de Gestion de Rennes – IGR-IAE Rennes (Université de Rennes 1). A qualitative approach was adopted, based on a comparative case study method, drawing on direct observation, document analysis, and experiential accounts. The results highlight structural differences in educational models: in Brazil, management training is predominantly generalist and theoretical, while in France it tends to be more specialized, practice-oriented, and closely integrated with the labor market. The study concludes that management education is deeply influenced by the cultural and institutional contexts of each country, underscoring the need to rethink curricula and methodologies to incorporate technical, intercultural, and socio-environmental competencies. In this sense, the research contributes to broadening the understanding of the challenges of management education and to strengthening a global perspective aimed at preparing leaders to operate in complex and multicultural environments.