Governança de Dados na Administração Pública: Enfoque na Proteção de Dados Pessoais

Abstract

The current context guided by a cybernetic culture, marked by the link between individuals and the unbridled use of information technologies, promotes an economy based on the use of data as a source of production in which, through the mining of this information, it becomes possible to draw a behavioral profile and induce individual decision-making. In this sense, it was seen the need to institute the governance of personal data, in view of the conception of these as an economic asset and, at the same time, to regulate the processing of data through the General Data Protection Law – LGPD, in view of the threat to the fundamental rights and guarantees of privacy and freedom of the holders. From this premise, the present study focuses on the deductive method and on bibliographic and documentary research as to appreciate the contribution of the guidelines of Law Nº. 13,709/2018 with a focus on the Public Power with manager and control of personal data.