Do consumo à cocriação de conteúdos: a participação dos leitores do MacMagazine na produção e circulação das notícias

Abstract

This research aims to reflect on the participation of citizens in the construction and circulation of journalistic content on MacMagazine, a blog specialized in news about the universe of Apple's products and services. Initially, an overview of the concepts surrounding the topic is made, followed by a quantitative analysis of how reader participation occurs in the aforementioned blog. It is also discussed how the advancement of digital media allowed an expansion of participatory journalism and how new ways of narrating are configured from the intersection of this practice with professional journalism. Considering these aspects, it is concluded that the production of news currently opens up to various forms of participation, which are guaranteed by interaction, largely promoted by social networks and the web's multimedia resources.