Tudo pelo esporte: uma análise de conteúdo da produção informativa dos correspondentes internacionais da ESPN Brasil na Premier League 2020/21

Abstract

This study aims to analyze the performance of ESPN Brasil´s foreign correspondent in the production of informative content about the Premier League 2020/2021. Therefore, the research reflects on the role of sports journalism, the functions of the foreign correspondent and explains the importance and functioning of the English football championship. Using techniques from Content Analysis (CA) as a method of analysis, we raised the following research question: "What is the role of ESPN Brasil’s foreign correspondent in the production of information in a round of Premier League 2020/21?". The corpus consists of materials produced by ESPN Brasil correspondents in the first round of the Premier League 2020/2021: there are eight reports, three live content, and one field report. From the data collected, it is observed that the foreign correspondent’s work makes ESPN Brasil have differentiated content and achieve exclusivity in contrast to several productions made in Brazil. The results also indicate that even with the Covid-19 pandemic, which demanded the production of content from home, most materials could only be made by those in England. In this perspective, the analysis shows the importance of the foreign correspondent for the content production, considering how a closer look brings a differential to the material, and also pointing out a new path for channels that wish to have more products from other countries in their program schedule.