Percepção de estudantes de ciências contábeis quanto aos aplicativos de mobilidade urbana uber e 99taxis

Abstract

The main point of this research is to identify aspects related to the use and impact of urban mobility applications Uber and 99taxis, on Accounting Science’s students. Because of the impact of urban mobility and the implementation of technology in society’s daily life,this research is quite necessary and relevant on the subject. Issues such as the preferences between means of transportation and mobility applications, quality satisfaction, price and safety, and awareness on transportation costs were the subjects analyzed in this article.This work is seen as a descriptive, quantitive and survey type of research. Therefore, a instrument of research was applied, wich contained 18 assertions for 455 respondents and for the analysis of the results, the method used was the descriptive statistics technique. The results show that 83.8% of the respondentes used some type of mobility application and among those who acctualy use those apps, 90.5% would rather use uber as their main application. When it comes to the frequency, 74.5% of the respondents used the applications occasionally, and 82.8% used on recreation activities. The agility factor is indicated by 55.3% as the main reason on why they use those applications. As for satisfaction, 95.1 % indicate that they are satisfied with the service and 89.2% are contente with de price charged by the service. On the security matter, 86.4% says that the applications are a safe mean of transportation and 74% trust the applications when it comes to privacy and financial information that are provide. In addition, 97.9% would recommend the use os those applications to other people. However it can be a limitation of the research, the sample covers only one course in a single institution.