O papel da mídia na promoção de padrões corporais irreais: uma análise dos transtornos alimentares

Abstract

This study investigates the influence of media-driven aesthetic standards on self-image and the development of eating disorders, focusing on anorexia and bulimia nervosa. It analyzes how the media imposes unattainable body ideals, emotionally affecting individuals and triggering dysfunctional eating behaviors. The methodology combines a literature review and the analysis of a personal memoir, which presents experiences of an individual impacted by these standards. Additionally, the research includes a reflection on Fischer’s art, exploring how its poetic elements help understand the perception of the body and the relationship between aesthetics and emotional suffering. The eating disorders discussed involve severe disruptions in eating habits, with anorexia characterized by extreme food restriction and body image distortion, while bulimia includes binge eating episodes followed by compensatory behaviors. Media pressure contributes to body dissatisfaction, especially among women, reinforcing unrealistic standards and promoting insecurity. With globalization and social media, this influence has intensified, increasing exposure to content that perpetuates unattainable beauty ideals. The analyzed memoirs highlight the psychological impacts of constant exposure to these standards, generating anxiety, low self-esteem, and feelings of inadequacy. Although explicit content on eating disorders has decreased, the beauty industry and digital influencers continue to reinforce idealized body images. The study concludes that a critical approach to media consumption is essential, emphasizing the responsibility of digital platforms and influencers in promoting a more diverse and realistic body image. Additionally, it reinforces the need for public policies that challenge harmful aesthetic standards and encourage body acceptance, contributing to a healthier self-image perception.