Mídias digitais, pornografia e neoliberalismo: etnografia virtual da produção e venda de conteúdo adulto através da plataforma Privacy

Abstract

This course completion work investigates the production and sale of adult content carried out by cisgender Brazilian women through the Privacy platform. Through virtual ethnography, the study explores the motivations and dynamics involved in the creation of adult content, highlighting the categories of mainstream (conventional), amateur and alternative (altporn) pornography, in dialogue with Parreiras (2012) and Rost (2016) . The research also addresses theories by Giddens (1993) and Foucault (2021) on the construction of sexual identities and the relationship between power and sexuality. Furthermore, it analyzes the influence of neoliberalism, as discussed by authors such as Harvey (2008), Morozov (2018), Crouch (2010) and other authors, on the monetization of intimacy and sexuality. Based on participant observation and questionnaires applied to adult content producers, the work also highlights the support networks between these women and some challenges they face, such as fear of moral and social judgment.