Gênero e esporte: Análise de reportagens sobre a participação de mulheres nos jogos olímpicos do Rio de Janeiro.

Abstract

Representations of male chauvinism and sexism are still strongly visible in society and the sport as a social phenomenon, is also traversed by such practices. That being, the objectives of the present work were to understand how the sports media portrayed the performances of women athletes during the edition of the Rio de Janeiro Olympic Games in 2016, as well as evaluate how chauvinist discourses permeate (or don't) these representations. The research was characterized by the qualitative approach of the documentary type and the empirical corpus was constituted by three reports published in the web newspaper El País-Brazil. The results were analyzed through the elaboration of three categories: 1) "Reports that focused on the athletes' body aesthetics and not their performances", 2) "Reports that, even with the athlete's feat, evoked male figures to ‘explain’or eroticize their performances" and 3) "Reports that aimed to compare the performances of women with male athletes." From the results it is inferred that the representation of the media on the 2016 Olympic Games in Brazil (re)produces male chauvinism and misogyny because from the analysis of the reports, it was noticed that there is a subjugation of the woman in the sports sphere, either by means of ridicule of his body, comparison with the masculine or placing it in the shadow of the man.