Análise da viabilidade financeira para formalização de um salão de beleza

Abstract

The economic context made the informal market an outlet chosen by most of the Brazilian population to earn income. Workers who migrate to the informal market suffer from the precariousness of their labor rights and refrain from incentives and opportunities that only formality brings. In Brazil, since 2008, a less democratic and more accessible formalization, called Individual Microenterprise (MEI), has been encouraged by state agencies. This study aimed to analyze the financial viability of an establishment that provides beauty services in Minas Gerais-MG, to verify if its specificities match the conditions required by MEI, as well as to analyze the benefits and disadvantages that may have with the membership. The methodology used was based on Gil (2008) foundations about structured quantitative research, and the procedure used was the questionnaire. The results showed that the formalization by MEI is not the most timely measure for the establishment, since it has a great potential for growth and not to be limited other forms of formalization would be more appropriate.